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Sales Director

About Us

Magentus products and services have been at the forefront of delivering health technology for more than 30 years, offering deep expertise across clinical systems, health informatics and practice management.

Across pathology, radiology, oncology, maternity, and practice management, we are connecting the health ecosystem and transforming digital healthcare at scale. Driven by our dedicated teams across the globe, our success reflects our passionate commitment to improving healthcare outcomes.

People are at the heart of everything we do at Magentus — we work as one team to create a healthier society.

Short Summary

Our Sales Director is responsible for defining and delivering our sales plan to achieve our revenue and growth objectives, working closely with the Product and Marketing team in particular.

Key Responsibilities of the role:

Sales team leadership

  • Providing sales leadership, mentoring and motivation to the sales team, including daily, weekly and monthly processes to be established and followed within the team
  • Leveraging existing customer base and using strategic sourcing strategies, stakeholder management matrices, (new) CRM and/or other tools to identify opportunities to cross sell new products into existing customers.
  • Implement, where required, appropriate sales process and quality standards across pipeline management and reporting, bid qualification and responses, client account planning and opportunity close plan management

Sales strategy

  • Design and delivery of the agreed sales strategy, revenue and growth targets in accordance with the reported sales forecast
  • Leading our sales activities – researching the specific market segments, collaborating with our product teams to define future products and enhancements to our existing product portfolio to ensure that we increase market penetration and achieve our revenue and profit targets.
  • Devising and managing our client retention strategy across all products through structured target account selling or other strategic selling methodology
  • Validating existing routes to market and producing KPIs to measure the return on investment of all existing sales activities
  • Partner engagement strategy and alignment of commercial propositions across a complex and interconnected vendor landscape. (ie, so times we must integrate to a competitor, and other times we might want to work with them)

Sales operations

  • Define and manage the appropriate organisational structure for sales team success (including establishment of an appropriate ad-hoc Bid-Management Team), skills gap analysis and training requirements
  • Reviewing and qualifying potential deals, negotiating and closing tenders and contracts ensuring that products, pricing and technology commitments and contractual obligations are in line with our strategic plan, product development roadmaps and profit targets
  • Senior account leadership/ management for key clients and/or partners.

Wider company engagement & collaboration

  • Supporting the marketing strategy and operations to ensure that it supports our sales campaigns and market engagement ensuring that it is aligned to the delivery of our sales plan and financial targets
  • Supporting the marketing operations– participating in industry conferences, best practice groups and developing marketing collateral including case studies and thought leadership pieces to ensure that we become the supplier of choice in our chosen markets and product verticals
  • Providing sales and commercial input to potential market opportunities and go to market strategies by analysing the market, deal requirements, total and addressable markets, and financials; evaluating options; resolving internal priorities; recommending solutions in order to support development of Business Cases.

What experience do I need:

Sector knowledge

  • In depth understanding of the UK health technology market and emerging global trends, public and private sector healthcare provider structures and strategic initiatives, strategic funding streams and C-suite stakeholder management including individual client and prospects, central bodies in all relevant territories, and other relevant National and International health improvement programmes
  • Optional but highly valued: experience and understanding of LIMS, PACS or RIS products, or other diagnostic software.

Public procurement processes, especially for UK NHS.

  • Experience of dealing with Procurement Buying Groups and strategic sourcing strategies (National, Local and Private Enterprise), framework agreements and NHS procurement methodologies including managing multiple major tenders

Sales approaches and techniques, and sales leadership

  • Background and experience in the use of strategic sales methodologies such as TAS, Miller Heiman, Customer Business Plans or other strategic sales management methodologies
  • Proven ability to lead, coach and motivate a multi skilled sales team to deliver against sales targets

Brilliant basics

  • A full driving licence and appropriate vehicle insured for business use
  • Excellent verbal and written communication skills
  • High degree of personal integrity with the ability to lead and influence key decision makers, comfortable in challenging the status quo and encouraging innovation.
  • Driven innovative resilient and devoted to excellence.
  • Confident in presenting to large audiences
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UK & Europe
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